How Autosound24 transitioned to scalable e-commerce with Afosto and prepared for European growth

Discover how Autosound24 transitioned from Lightspeed to Afosto to achieve the flexibility and scalability needed to fulfill their ambition of becoming Europe’s largest car audio webshop. With Afosto’s future-proof platform, they’re now ready to grow efficiently and customer-focused, with automated processes and the freedom to fully personalize their customer experience.

Profile picture | Martijn | Autosound24.nl

AutoSound24.nl

Industry: Automotive accessories (car audio systems)

Location: The Netherlands

Previous platform: Lightspeed
Afosto solutions used: Webshop, PIM-system, WMS, OMS, integrations with external marketplaces and shipping solutions

Website: autosound24.nl

Logo AutoSound24.nl

Results achieved by Autosound24 with Afosto

From a limited platform to a future-proof e-commerce solution

With Afosto, Autosound24 gained the scalability and flexibility needed to achieve their ambition: becoming the largest car audio platform in Europe. Thanks to automated processes and improved inventory control, they can serve their customers better and prepare for further growth.

Flexible filters and enhanced customer experience

Afosto enables Autosound24 to offer advanced filters and product options, allowing customers to search by specific features like dimensions and compatibility. This significantly improves the customer experience, helping them find the right product faster.

Seamless international expansion

The ability to quickly add new languages and currencies allows Autosound24 to easily expand into European markets. This scalability supports their ambition to dominate the European car audio sector.

Direct and effective support

Afosto provides immediate support without long wait times. Issues are resolved quickly, increasing operational efficiency and avoiding unnecessary delays.

Complete inventory control

With Afosto’s WMS, Autosound24 can now better manage their inventory, including support for bundles and real-time stock updates. This reduces inventory errors and ensures accurate product availability.

Automation of complex processes

Processes like inventory management and shipping label creation are automated with Afosto, saving time and minimizing errors. This helps the team work more efficiently.

Efficiency in product information management

Afosto’s PIM system allows Autosound24 to easily and quickly manage and edit product information, even for large product volumes. This ensures consistent and accurate product data across the webshop.

The challenge: limitations in scalability and flexibility with Lightspeed

Martijn from Autosound24 encountered limitations with Lightspeed that hindered his ambitions. The platform struggled to support multiple sales channels, advanced filtering options, and expansion into other markets. He sought a solution that could grow with his business. His goal: to establish a webshop flexible and scalable enough to become Europe’s largest player in car audio without compromising the customer experience.

Autosound24 challenges
"With Lightspeed, we quickly ran into limitations, such as the number of sales channels and the ability to set filters. We want to become the largest webshop in Europe, and that’s only possible with a platform that can expand into any country with its own language and currency."

Martijn Leupen

Owner AutoSound24

The Afosto solution

Flexibility and scalability for successful growth

Afosto provides Autosound24 with a future-proof platform that is scalable and flexible for further growth in Europe. With integrated solutions for product information management, inventory control, and customer-centric optimizations, Autosound24 can now operate efficiently without limitations. Afosto enables the company to fully customize the customer experience and quickly respond to new market opportunities.

Centralized product information management

Afosto’s PIM system makes it easy to efficiently manage and update product information, ensuring data is always accurate and up-to-date. This ensures a consistent display across webshops and external channels.

Advanced filtering options for customers

With flexible filtering options, customers can easily find the right products, such as specific dimensions or compatibility, improving the overall shopping experience.

Real-time inventory management and synchronization

With Afosto’s WMS, inventory levels are updated in real-time, preventing double sales and providing customers with up-to-date product availability.

Efficient order processing

Afosto streamlines the order processing workflow, enabling faster and error-free order handling. This boosts efficiency and customer satisfaction.

Automatic shipping labels and tracking

Integration with carriers ensures automatic generation of shipping labels and direct Track & Trace updates, saving time and providing customers with better delivery insights.

Support for bundles and packages

Afosto enables Autosound24 to manage product bundles, accurately deducting inventory for underlying items. This prevents stock errors and simplifies offering bundled products.

Scalable infrastructure for larger markets

Afosto provides the capability to quickly add new languages and currencies, preparing Autosound24 for expansion into multiple European markets.

Direct support and personal contact

Afosto delivers direct support, ensuring swift resolutions and effective collaboration. Autosound24 benefits from short communication lines and effective assistance with complex issues.

Results achieved: greater efficiency and scalability with Afosto

With Afosto, Autosound24 has transitioned to a scalable, customer-focused solution that meets their ambitious growth goals. Flexible filtering options, centralized product information management, and efficient order processing allow Autosound24 to tailor the customer experience to specific needs. The integration of bundles and automatic stock updates has led to more accurate inventory management, while Afosto’s direct support contributes to smooth daily operations. The company is now well-prepared for further growth in the European market.

Autosound24.nl | Producten
“Afosto provides us with the flexibility and scalability we need. Thanks to the platform, we can optimize our processes and adapt to growth in the car audio market without limitations. The transition to Afosto has truly given us the freedom to fully tailor the customer experience.”

Martijn Leupen

Owner AutoSound24

Want to grow like Autosound24?

Sign up for a free Afosto account today and discover how our solutions can help your business grow. With Afosto, you’ll gain the flexibility and scalability needed for e-commerce success, just like Martijn from Autosound24. Once registered, one of our consultants will contact you to explore the best solution for your business. Start working more efficiently and scale without limits today!

Future vision: partnering for European growth

With Afosto, Autosound24 has laid the foundation for a scalable e-commerce solution aligned with their ambitious plans. Martijn looks forward to the future, where Autosound24 aims to expand into various European markets. Thanks to Afosto’s flexibility, the company can easily add new languages and currencies to adapt to changing customer needs. Afosto remains a strategic partner, supporting Autosound24 in their growth and innovation.

Packing orders | Autosound24.nl
“Afosto gives us the space to realize our growth ambitions. With their scalable platform, we can prepare for European expansion and respond to new markets without limitations. Afosto understands our vision and supports us at every step forward.”

Martijn Leupen

Owner AutoSound24

Discover how Afosto can transform your business!

Curious about how Afosto can help your business grow and provide scalability, just like Autosound24? Schedule a free demo with one of our consultants and experience how our solutions can elevate your e-commerce operations. See how Afosto can automate processes, optimize the customer experience, and prepare you for European expansion.


  • Scalable and flexible
  • Automated inventory management
  • Efficient order processing
  • Personalized support